I read a very cool post on Ideas on Ideas this week called Talking Digital with Saatchi’s Kevin Roberts where Eric Karjaluoto interviews the Saatchi & Saatchi CEO about the new digital world. Following are a couple of excerpts that really stood out to me as examples of Kevin’s understanding of advertising today.
When Eric asked […]
All about branding and marketing
Written by Susan Gunelius [email] for b5media.
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