I won’t say any brand names in this post, not because I don’t like talking negatively or positively (for that matter) or brands, but just for the mere reason that this post can really adapt and fit into any brand worldwide who is considering going green, or being pro-environment one way or another.
Yesterday (Sunday, April […]
For a while now the green movement has been getting stronger and stronger, gaining followers around the world who are very interested in making a difference in the world.
Whether this is a “fad” or a real concern from the followers in this ‘movement’, the truth is the planet is undergoing some dramatic changes and human […]
When it comes to mass-customization and offering great products to different “kinds” of people not many clothing brands come up to mind. S, M, L, XL, and XXL are usually the sizes we’re all used to. One new (online) company is trying to set apart from competition by offering something they call “My Shape”. Basically, […]
Luck = Fn ( Work + Risk + Motivation + Opportunities)
Since most of us, as rational human beings, don’t fully comprehend what luck really is, I’ve decided to break it down into several of the aspects that make up “luck”. By playing around with these variables you will have the chance to maximize your “luck […]
Wow, Twitter has been getting some amazing blogosphere attention lately! Since the launch, I can’t recall the amount of times I’ve read the word Twitter. That’s when you know you have a ‘talkeable’ or ’shareable’ brand in your hands. The Twitter team has made it easy for users to open up there daily lives and […]
The end of 2006 is here, and as I’m sure most of us are ready to start rocking 2007. I hope the best for all of you blog readers out there… may all your dreams, hopes, desires and wants materialize in this upcoming year.
10…9…8…7…6…5…4…3…2…1…HAPPY 2007 !!!…Once the ball drops, think on how you can take […]
On a -very- interesting twist, Jesus is making a branding comeback. Or at least that’s what the UK’s “Churches Advertising Network” is trying to do. They are re-positioning Jesus as a youth-involved brand. Ok enough with the marketing lingo.
The CAN is trying to get young people involved with Christianity, especially in this X-mas times. They […]
As you might have already heard (It’s been EVERYWHERE)…YOU are the person of the year. No, it’s not a Chinese celebrity or businessmen… It’s really you. Well, and me…and everyone else that is collaborating and participating in the social media revolution either consciously or unconsciously.
It’s a rather amazing statement done by TIME Magazine. It’s no […]
Hello and welcome dear Internet surfer. First and foremost thanks for being here reading the Brand Curve; a blog dedicated to deliver branding and marketing news, issues, articles and rants.. Hopefully you’ll enjoy what I write about, and learn to love my writing style (if you don’t, drop a line…)
We’re finally live! Thanks to b5media […]
Although no concrete news, there are plenty of rumors that Apple might be extending its profit line and adding value to its (already huge) brand.
Rumor has it they will be introducing their so claimed “iPhone” early next year, perhaps in the first months. According to Forbes, Apple has awarded a 12 million unit contract to […]
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Written by Susan Gunelius [email] for b5media.
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