The Wal-Mart logo has been replaced with an updated, “sunnier” version. Wal-Mart hasn’t updated its logo since 1992 (you can see the evolution of the Wal-Mart logo on the Brand New blog. Wal-Mart claims the new logo is meant to support its overall strategy to change its reputation from behomoth to local retailer of the […]
Today, I’m going to share a link to a very cool post I found on Fuel Your Creativity yesterday. Adelle Charles looked at over 2,000 logos on a number of inspiration websites to find 50 best logos that stood out from the crowd.
I prefer simple logos, and I think that’s from my production background. I’m […]
I’m going to start a new series called “Rate the Competitor Logos” where I’ll select two companies competing in the same market and ask Brandcurve readers to vote on their favorite logo. Of course, you’re encouraged to also leave a comment explaining why you voted as you did.
Here’s round 1 of Rate the Competitor Logos
Which […]
Opinion Research Corporation, a staple in the market research industry, unveiled a new logo this week. According to Gerard Miodus, President of Opinion Research Corporation, “This new graphic identity underscores Opinion Research Corporation’s ability to provide innovative research solutions around the world.”
The press release that announced the new logo claims, “The new logo features an […]
Small business owners are typically at the mercy of the designer when it comes time to have their logos designed to support their brand identities. It’s important to sit down with your designer and make sure he or she understands what your brand promise is and where you want your brand to go. It’s also […]
Each television news network has its own brand image, but how do their logos stack up against eachother? I thought it would be fun to compare them.
Here are seven news network logos. Which ones stand out the most to you? Which ones most clearly communicate the network’s brand image accurately (or inaccurately)? Which ones do […]
The question - are these two logos a bit too similar?
Phorm Design, a Sheffield, England-based design agency with three employees, created their logo first (three years ago).
Phorm (the big online advertising company that’s traded on the London Stock Exchange) changed its name about a year ago and this logo came about as part of the […]
First, everyone was rushing to redesign their logos for web 2.0. Now, everyone needs to animate their logos. What’s next?
The Discovery Channel unveiled a new logo earlier this month. Have you watched any programs on The Discovery Channel recently? If so, you’ve probably seen the animated Discovery Channel logo. It spins incessantly on the bottom of your […]
I stumbled across a post on Logo Design Blog last week that showed a picture from Flickr of various logos of well-known companies. The unique thing about the picture is it only included the first letter of the company name taken from each logo. I thought it was interesting to see how many companies people […]
eBaum’s World is known for its humerous content, but today I found something that branding people will love! It’s an image gallery of 20 brand logos showing the old logo design and the new logo design in a retrospective of logos from the past and present.
It’s interesting to look at some of these “past and […]
All about branding and marketing
Written by Susan Gunelius [email] for b5media.
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