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Brandcurve - branding and marketing

Archive for the ‘KFC’ Category

December 12th, 2007

Top 500 Franchise Opportunities for 2008

Entrepreneur magazine has released its annual list of the top 500 franchises, and 7-11 tops the list for the first time in 2008. That’s a position Subway has held for seven years, but 7-11’s conversion over the past two years from company-owned stores to franchises is being noticed and recognized as a positive transition. This […]

By Susan Gunelius -- 1 comment

November 16th, 2006

The New: KFC Rebranding

As I’m sure most of you have already seen, heard, or read; KFC recently launched a rebranding effort focusing mainly (as of now) in the re-design of their traditional and beloved logo: Colonel Sanders. They have painted the HUGE new logo in the Nevada desert for what they claim to be (and I don’t doubt […]

By Ron E. -- 2 comments

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