Today’s lackluster buzz is all about the new HP TouchSmart Touch-Screen PC, but much of the buzz is actually skeptical based on former incarnations of the touch screen PC by HP. Those in-the-know are saying the new HP Touch Screen PC is actually very good, but still, a cloud of pessimism and “so what?” is threatening […]
Just when Research In Motion (RIM) gets a chance to one-up Apple with the new BlackBerry Bold, Apple announces it’s out of iPhones, fueling rumors that an upgraded iPhone is ready for launch - possibly as soon as June 9th if rumors are accurate.
Not that BlackBerry Bold would have stolen much market share from Apple […]
In a crushing blow, Apple’s (NASDAQ: AAPL) stock price dropped by $5.70 after AT&T (NYSE: T), the exclusive iPhone wireless carrier, announced iPhone activations totaled just 146,000 subscribers during the first two days the product was available. That number was significantly lower than the 400,000 to 500,000 subscribers analysts anticipated.
Tags: apple, Apple-stock, AT&T, brand, Branding, iPhone, MarketingShare […]
The Apple iPhone has been on the market for a few weeks now, and USA Today reports that initial reactions from buyers have been tallied. Interpret, a market research company in California, conducted an online survey of 1,000 cellphone users between July 6th and 10th. The survey shows that 3 out of 10 iPhone buyers […]
If you fit the demographic profile, you might be one of the first people to buy an iPhone. The average early adopters of the iPhone are:
72% are men
58% completed college
Average age is 31
43% live in New York or California
Average household income of $75,600
Those are the demographic results reported from Digital Live America, Solution Research Group’s independent syndicated […]
Apple and AT&T launched a series of commercials earlier this week to announce that the iPhone is finally coming. Yes, on June 29, 2007, the highly anticipated iPhone will at long last be available. In keeping with Apple’s push to be known as an innovative, cool brand, the commercials are already creating quite a buzz. […]
BusinessWeek has published the list of “The 50 Most Innovative Companies”, which is pretty good and has some information to learn from. I’ll give you the top 5 now, and the bottom 5 later.
Top 5 Innovative Companies:
Apple. No wonder here, they’ve become a staple brand for innovation, and they really do deserve it. They’re ‘out-of-the-box’ […]
I know this ad might have been released almost 4 days ago (old news by todays standards), but I just got the chance to really watch it and analyze it. I think it’s brilliant. They’re pushing and clicking the right buttons on consumers minds.
First off, just by making an ad for this new product under […]
I’m sure you’ve heard today’s shocking news: The iPhone is official. It seems to be that Apple gathered all the consumer knowledge and insights they have and adapted it into this phone.
We will have to see how well it works in the masses, but my guess is that mac fans will be there day one […]
Though not extremely shocking or surprising for most of us. MediaNews Daily just published some what of articles pointing out -good- fingers towards several industries Marketer of the Year. It’s somewhat like an award, I guess.
Automotive Marketer of the Year : Though not extremely shocking or surprising for most of us. MediaNews Daily just published […]
All about branding and marketing
Written by Susan Gunelius [email] for b5media.
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